How We Built India’s First WhatsApp-Native Matrimonial Platform
Parth AI Solutions developed and deployed India’s first WhatsApp-native matrimonial platform, serving over 11,000 users through advanced conversational AI architecture. The system processed 7.32 lakh automated messages with 99.9% uptime, facilitating 431 successful video meetings and delivering an average of 37 highly-filtered biodatas per participant.
The Challenge
Traditional matrimonial platforms come with major limitations—friction in communication, slow biodata processing, and little to no personalization.
We built this platform to change that.
- Operating entirely on WhatsApp (no separate apps/web portals)
- Supporting multiple languages (Gujarati, Hindi, English)
- Handling high-volume real-time matchmaking at scale
- Ensuring automated biodata processing and smart filtering
Our Solution
Parth AI Solutions built a production-grade Conversational AI system integrated with WhatsApp Business API. We combined the latest GenAI capabilities with advanced automation to create a full-stack matchmaking engine.
We architected a complete matrimonial ecosystem within WhatsApp using advanced conversational AI
Conversational AI Engine
RAG + LLM Architecture
Contextual responses with 98%+ intent recognition accuracy
Agentic Processing
Intelligent differentiation between queries, greetings, and requests
Multi-language Support
Seamless operation in Gujarati, Hindi, and English
24/7 Automation
Human-level accuracy without manual intervention
WhatsApp Business API Integration
- Complete Platform Experience: Full matrimonial journey within WhatsApp
- Media Processing: Advanced handling of documents, images, and videos
- Real-time Webhooks: Instant event processing and response delivery
- Dynamic Personalization: Customized message templates for each user
OCR Technology Implementation
95%+ Accuracy
Precise biodata extraction from various formats
15-Second Processing
AI-powered form completion in under 15 seconds
Auto-Standardization
Consistent data formatting and validation
Multi-Format Support
PDF, images, and diverse layout compatibility
Multi-Dimensional Analysis
7+ Parameter Algorithm
Comprehensive compatibility assessment
Bilateral Optimization
Mutual preference consideration for higher success rates
Real-time Processing
1000+ concurrent user handling capability
WhatsApp-First Design
Seamless user experience fully integrated into WhatsApp
Technical Architecture + Core Technology Stack
- Backend: Python, FastAPI, Celery for scalable processing
- Database: MongoDB for flexible data storage
- Gen-AI Integration: OpenAI, Claude & Gemini power our LLM-based agentic AI engine
- Image Processing: OpenCV & OpenAI used for intelligent document understandin
- Infrastructure: AWS/GCP for cloud deployment
- Caching: Redis for performance optimization
- Message Queue: RabbitMQ for reliable processing
- Frontend: Vite for admin interfaces
- Containerization: Docker for consistent deployments
System Performance Features
- Response Time: < 7 seconds average across all interactions
- Uptime: 99.9% availability during peak events
- Concurrent Users: 5000+ simultaneous user support
- Message Processing: 7.32 lakh automated messages handled seamlessly
Conclusion
Parth AI Solutions successfully delivered India’s first WhatsApp-native matrimonial platform, blending advanced Conversational AI, OCR-based automation, and real-time matchmaking — creating a truly seamless, scalable, and media-recognized innovation.
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